Course Description

DESIGN YOUR DIGITAL PRODUCT

Skilled product managers are essential for any business relying on software development.

Up-level your product team’s ability to SHOW, not just TELL. Customer-centric design methods ensure products meet real-world user needs. Create templates for user flows, wireframes, data models, and product presentations ensure teams have the skills to present ideas, align stakeholders, and clearly communicate with the technical teams building the products. Extra attention in this course is given to data, the lifeblood of all digital products. Participants will practice preparing product presentations following a template and script sure to impress executives and stakeholders alike.

• User experience in product design
• Product design using user flow diagrams & wireframes
• Data modeling
• Product presentations

Course Outline

Course Outline

Lesson 1. DESIGN: User Experience Part 1

• UI, UX, & Product Management
• User Interviews

Lesson 2. DESIGN: User Experience Part 2

• Personas
• User Flows

Lesson 3. DESIGN: User Experience Part 3

• Wireframes
• Mockups

Lesson 4. DESIGN: User Experience Part 4

• Prototypes
• User Testing & Iteration
• A/B Testing

Lesson 5. DESIGN: Data Design Part 1

• Entity Model
• Data Model

Lesson 6. DESIGN: Data Design Part 2

• Data Flow
• Reporting Specifications

Lesson 7. DESIGN: Data Design Part 3

• Data Configuration
• Privacy & Terms

Lesson 8. DESIGN: Technical Specifications Part 1

• Technology Stack
• Integrations
• Application Programming Interfaces (APIs)

Lesson 9. DESIGN: Technical Specifications Part 2

• Security
• Draft Budget
• Preparing Product Presentations

Lesson 10. DESIGN: Presenting Products

• Final Presentations

Learner Outcomes

Learner Outcomes

• Demonstrate knowledge of user experience in product design
• Show product design using user flow diagrams & wireframes
• Draw a data model
• Create a product presentation